OOH Trendsetter

 

Outdoor advertising can be stylish and trendy. Don’t believe us? Look at our Wild Postings.

 

 

“I feel well positioned to highly recommend view advertising and specifically the account executive, Ashley Schroeder, who I have the pleasure to work with.”

 

Iconic Images

For image-centered campaigns, Wild Postings are the format. It’s sleek design helps your branding stand out, and it’s no wonder why Wild Postings are popular with young audiences.

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Why Wild Postings?

 

Wild Postings are street-level bulletins, horizontally shaped and long enough to fit multiple ad copy.

 
 

Street-Level Display

Wild Postings are incredibly effective because they are perfectly positioned at eye-level. Whether you are walking by the ad or driving on the street, the Wild Posting stands out no matter your vantage point.

This leads to impactful advertisements because their placement does most of the work for you. As people walk or drive, they must look forward and to their sides, so seeing a Wild Posting is almost guaranteed.

The length of the display is also conducive to more views. Because it is longer than other street-level displays, there are more opportunities to include more information, imagery, or even alternate ad copy to help support your branding or message.

Image-Based Design

This is the format to look for if your product or branding shines. Wild Postings showcase amazing imagery and design and create awe-inspiring urban landscapes that decorate city walls. Musicians, artists, and other trend-setters love Wild Postings for this very reason. But it’s also an opportunity for more established companies to show a little of their creative side. 

Because this format lends itself to stunning imagery, it pairs incredibly well with image-based online platforms like Instagram. Wild Postings get shared on social media more than other formats because of its design and proximity—people can stand next to it, whereas a billboard stands too high above. Social media stars like to include themselves in their images, and Wild Postings provide an excellent opportunity to work with influencers.

 

Targeted Ads

Wild Postings are similar to HotSpots in that they are excellent for hyperlocal approaches. Billboards on a highway get a lot of eyes, of course. But how do you know who’s driving by? With a hyperlocal approach, we can tell you exactly who’s seeing your Wild Posting. And since most people carry around smartphones, cataloguing impressions and impact is easier than you think.

Instead of throwing a wide blanket and spending a lot of money, Wild Postings help you make a smaller investment while making sure you reach the people that really need your product. It’s not about reaching everyone, but rather about being efficient with your ad dollar.

Appeal to Younger Audiences

The stylish nature of Wild Postings make them much more popular with Millennials and younger audiences. These are the customers most likely to appreciate good design, and who become loyal customers due to branding.

Younger audiences are also more likely to be using social media after seeing an outdoor ad, or even taking a photo of your ad copy and posting it on their profile if they like the design. While OOH may seem like an old fashioned advertising style, when it’s done right it has the potential to reach young audiences at high rates.


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Want to See If Wild Postings Are Right For You?


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Frequently Asked Questions

Which strategy benefits from Wild Postings?

Wild Postings provide a trendy upscale design that stays with the viewer long after they see your ad. In highly-populated areas, Wild Postings benefit from a lot of foot traffic and cars passing by. In less busy areas, Wild Postings stand out even more because there aren’t other designs to distract the passersby.

How are Wild Postings competitive with digital options?

Wild Postings work really well with social media marketing. Because online advertising is mainly image-based, Wild Postings can mirror an online campaign or even go beyond the screen and show your audience a more compelling image that, up close, can really make an impact.

 

Which businesses benefit from Wild Postings?

If your business has excellent branding and you’re looking to show it off, Wild Postings are the way to do it. But Wild Postings are also great for businesses who are rebranding, looking to improve their brand reputation, or promote something in a creative way.

What does the process to set up a Wild Posting campaign look like?

When you’re ready to develop a trendy campaign, you’ll meet with us and discuss your short-term and long-term goals. Based on these objectives, we’ll collaborate to create a campaign that fits your budget and your needs in order to get you the results you want.


Our Work

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Bulleit Bourbon seeks people with “the will to venture into the modern frontier” and this poster location is perfect to reach just that audience! Bucktown is seeing a lot of traffic because of new development, specifically the newly renovated Midtown Athletic Club which is just a few hundred feet away from this sign.

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MCA billboard ad featuring artistic director of men’s wear at Louis Vuitton, Virgil Abloh, is located at the busy intersection of Chicago, Milwaukee, and Ogden Aves. The Blue Line EL stop is only 10 ft. from this unit so your message will be seen by those commuting to and from work and by the masses that are out exploring the booming culinary seen in this exciting and newly popular neighborhood!


Where This Format Thrives

CHICAGO

If you’re looking for trendy audiences, Chicago comes through. Look no further for the perfect Wild Postings market.

 

Contact Us About Wild Postings